{"title":"MUMMY \u0026 ME","description":"\u003cp\u003eShop our stunning range of complementary dresses and beach wear for matching Mummy \u0026amp; Daughters, or Sisters \u0026amp; Best Friends. Because we believe that twinning is winning! Choose your preferred style, colour \u0026amp; pom-pom combination and you'll feel like the cutest little pair there ever was!\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","products":[{"product_id":"beach-kaftan-white","title":"The Beach Kaftan - White Chiffon w\/ Neon Rainbow Pom Poms","description":"\u003cp\u003eBeautiful beach Kaftan in White stitched at the sides for easy stylish fit.\u003c\/p\u003e\n\u003cp\u003eLight, breathable fabric - perfect for hot summer beach days or your staycation\/ holiday wardrobe. Can be easily dressed up with a pair of wedges and a chunky belt for Summer evenings.\u003c\/p\u003e\n\u003cp\u003eThe kaftan is a brilliantly loose fit that falls effortlessly over your figure. It has a flattering wide v-neckline and an easy, comfortable fit.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003eAvailable in all of our prints and colours - collect them all.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThis photo shows:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eStandard length mid thigh with neon rainbow pom poms.\u003cbr\u003e\u003cstrong\u003eModel:\u003c\/strong\u003e\u003cspan\u003e Our model Laura is 5ft 4” (163cm) and a UK size 10 wearing size S.\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003eFabric:\u003c\/strong\u003e\u003cspan\u003e Chiffon – A light fabric, can be lined to make it not sheer.\u003c\/span\u003e\u003cbr\u003e\u003cem\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003eSize Guide:\u003c\/strong\u003e\u003cspan\u003e One size fits UK 6 - 18\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003eFit Guide:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eLoose floating shape\u003cbr\u003e\u003cstrong\u003eOther options available:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eWe can bespoke make to add a few inches on chest\/ hips\/ length for you if you’re taller\/ shorter, less curvy\/ more curvy. 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Can also be dressed up with a pair of wedges and belt for evenings.\u003c\/p\u003e\n\u003cp\u003eThe fitted kaftan is a slightly curved in fit that falls effortlessly over your figure, whilst giving you a great shape.\u003cspan\u003e \u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eThis versatile piece will make a great addition to your wardrobe and is available in a range of stunning colours and prints - collect them all!\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThis photo shows:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eStandard\u003cbr\u003e\u003cstrong\u003eModel:\u003c\/strong\u003e\u003cspan\u003e Our model Bex is 5ft 9” (175cm) and a UK size 8\/10 wearing size XS\/S.\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003eFabric:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eCrepe (viscose cotton mix) – A stiffer fabric with great flow, good for flattering body shapes more.\u003cbr\u003e\u003cem\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003eSize Guide:\u003c\/strong\u003e\u003cspan\u003e One size fits UK 6 - 18\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003eFit Guide:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eLoose shape with slight curve in at the waist\u003cbr\u003e\u003cstrong\u003eOther options available:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eWe can bespoke make to add a few inches on chest\/ hips\/ length for you if you’re taller\/ shorter, less curvy\/ more curvy. Whatever you need.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"NEON STAR","offers":[{"title":"O\/S","offer_id":45386385162562,"sku":"NS23608","price":295.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2291\/2223\/files\/beach-kaftan-the-fitted-kaftan-perfect-navy-dubai-outfit-dress-curve-modest-brunch-42378023928130.jpg?v=1692612971"},{"product_id":"ruffle-dress-black","title":"The Original Bardot Dress - Black \u0026 Mini Neon Pom-Poms","description":"\u003cp\u003eBeautifully styled fashionable casual dress to suit every shape with mini pom-pom trim.\u003cbr\u003e\u003cbr\u003eThis gorgeous, fun dress is perfect for sunny days with cute pom-pom detail all around the beautifully cut off the shoulder ruffle. 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It loops around your body and can be tied at the back or the side to give a beautiful shape.\u003c\/p\u003e\n\u003cp\u003eHand tailored with flowing fabric with amazing movement making it one of our absolute best sellers. 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Perfect for ladies on the go and women looking for a comfortable yet super stylish every day piece that really flatters your shape.\u003cbr\u003eIt fits on the shoulders and the chest then curves down to fall mid thigh\/ above the knee. \u003cbr\u003e(If you prefer a more classic\/ loose shift dress shape, then look at our original The Anywhere Dress).\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePerfect to wear every day - for work with a belt, the school run, out for dinner and drinks, or dress up with wedges for weekend brunch. Anywhere! \u003cbr\u003eIt will make you feel effortlessly gorgeous.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\n\u003cstrong\u003eThis photo shows:\u003c\/strong\u003e\u003cspan\u003e Cap sleeve, round neck.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cstrong\u003eModel:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eOur model Anna is 5ft 5” (165cm) and a UK size 8 wearing size S.\u003cbr\u003e\u003cstrong\u003eFabric:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eCrepe (viscose cotton mix) – A stiffer fabric with great flow, good for flattering body shapes more.\u003cbr\u003e\u003cem\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/em\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003e\u003cbr\u003eSize Guide:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eXXS (UK 6-8), XS (UK 8-10), S (UK 10-12), M (UK 12-14), L (UK 14-16), XL (UK 16-18), XXL (UK 18-20), XXXL (UK 20-22)\u003cbr\u003e\u003c\/em\u003e\u003cem\u003eTrue to size, and a shaped fit. 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The more popular choice.\u003cbr\u003eMaternity fit also available on our Maternity collection page.\u003cspan\u003e \u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003eOther options available:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eAs always, our styles can be made in any length, with any style sleeve, in any of our prints and colours. We can also bespoke make to add a few inches on chest\/ hips\/ length for you if you’re taller\/ shorter, less curvy\/ more curvy. 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We also offer choices such as length\/sleeve on some selected styles only which can be easily chosen when you choose your size.\u003c\/span\u003e\u003c\/em\u003e\u003c\/p\u003e","brand":"NEON STAR","offers":[{"title":"XS","offer_id":45324254314818,"sku":"NS19823","price":295.0,"currency_code":"AED","in_stock":true},{"title":"S\/M","offer_id":45324254347586,"sku":"NS19824","price":295.0,"currency_code":"AED","in_stock":true},{"title":"M\/L","offer_id":45324254380354,"sku":"NS19825","price":295.0,"currency_code":"AED","in_stock":true},{"title":"XL","offer_id":45324254413122,"sku":"NS19826","price":295.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2291\/2223\/products\/the-spaghetti-maxi-dress-royal-blue-dubai-outfit-dress-curve-modest-brunch-30434837692527.jpg?v=1677599012"},{"product_id":"the-mini-anywhere-dress-hot-pink-tropical-torquoise-stripe","title":"The Mini Anywhere Dress - Hawaii Bay","description":"\u003cp\u003eOur best selling Anywhere dress in  Hawaii Bay... now available in a Mini style!\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe Anywhere dress is all about comfortable, practical, feel good fashion.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIt is perfectly hand tailored for you with deep pockets. The Mini Anywhere Dress is a shaped fit - curved in at the waist and falling mid thigh for a cute look. \u003cbr\u003eMade from an incredibly light fabric. 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Size it for your chest \u0026amp; hips. \u003cbr\u003e\u003cstrong\u003eFit Guide:\u003c\/strong\u003e Fitted\u003cspan\u003e on the shoulders and the chest then curves down to fall mid thigh\/ above the knee. If you prefer a more classic\/ loose shift dress shape, then look at our original The Anywhere Dress. V neck or round neck also available plus sleeve cap or longer.\u003c\/span\u003e Plus colour block options too!\u003cbr\u003e\u003cstrong\u003eOther options available:\u003c\/strong\u003e \u003cspan\u003eAs always, our styles can be made in any of our prints and colours. We also offer choices such as length\/sleeve on some selected styles only which can be easily chosen when you choose your size.\u003c\/span\u003e\u003c\/em\u003e\u003c\/p\u003e","brand":"NEON STAR","offers":[{"title":"XXS","offer_id":45309894132034,"sku":"NS18330","price":162.5,"currency_code":"AED","in_stock":true},{"title":"XS","offer_id":45309894164802,"sku":"NS18331","price":162.5,"currency_code":"AED","in_stock":true},{"title":"S","offer_id":45309894197570,"sku":"NSD3755DM","price":162.5,"currency_code":"AED","in_stock":true},{"title":"M","offer_id":45309894230338,"sku":"NS18332","price":162.5,"currency_code":"AED","in_stock":true},{"title":"L","offer_id":45309894263106,"sku":"NS18333","price":162.5,"currency_code":"AED","in_stock":true},{"title":"XL","offer_id":45309894295874,"sku":"NS18334","price":162.5,"currency_code":"AED","in_stock":true},{"title":"2XL","offer_id":45309894328642,"sku":"NS18335","price":162.5,"currency_code":"AED","in_stock":true},{"title":"3XL","offer_id":45309894361410,"sku":"NS18336","price":162.5,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2291\/2223\/products\/dress-the-mini-anywhere-dress-hawaii-bay-dubai-outfit-dress-curve-modest-brunch-14414201618543.jpg?v=1677643463"},{"product_id":"the-wrap-dress-deep-raspberry-ice-pink-animal","title":"The Maxi Wrap Dress w\/ Cuffed Sleeve - Deep Raspberry Ice Pink Animal","description":"\u003cp\u003eDesigned to look absolutely gorgeous!\u003c\/p\u003e\n\u003cp\u003eThe Wrap Dress in  Deep Raspberry, Ice Pink Animal is our absolute best seller. It loops around your body and can be tied at the back or the side to give a beautiful shape.\u003c\/p\u003e\n\u003cp\u003eHand tailored with flowing fabric with amazing movement making it one of our absolute best sellers. Cut with a beautiful soft pleating detail on the back to give a flattering shape, it floats around in a stunning way.\u003c\/p\u003e\n\u003cp\u003eIt’s the perfect dress to wear every day with trainers\/ be casual with sandals... or to create a totally new look dressed up with heels!\u003c\/p\u003e\n\u003cp\u003eAvailable in different sleeve options, lengths \u0026amp; various prints and colours - collect them all.\u003c\/p\u003e\n\u003cstrong\u003eThis photo shows:\u003c\/strong\u003e Long length, elastic cuff sleeve.\u003cbr\u003e\n\u003cp\u003e\u003cstrong\u003eModel:\u003c\/strong\u003e Anna is 5ft 5” (165cm) and a UK size 8 wearing size XS\/S.\u003cbr\u003e\u003cstrong\u003eFabric:\u003c\/strong\u003e Cotton rayon – Feels light like soft cotton.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003eSize Guide:\u003c\/strong\u003e XXS (UK 6-8), XS (UK 8-10), S (UK 10-12), M (UK 12-14), L (UK 14-16), XL (UK 16-18), XXL (UK 18-20), XXXL (UK 20-22)\u003c\/em\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cem\u003e\u003c\/em\u003e\n\u003cp\u003e\u003cem\u003eIf in doubt, size up as it's easy to wrap tighter.\u003cbr\u003e\u003cstrong\u003eFit Guide:\u003c\/strong\u003e The Flirty Wrap Dress is a more structured fit with darts from the waist up to the chest giving a more curvy shape and a little more cleavage showing.\u003cbr\u003e The Wrap Dress is our classic wrap dress fit with no darts\/ shaping, just a classic wrap around style for a super flattering and comfy fit. 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Whatever you need.\u003c\/em\u003e\u003c\/p\u003e","brand":"NEON STAR","offers":[{"title":"XS","offer_id":45323812208962,"sku":"NS19496","price":145.0,"currency_code":"AED","in_stock":true},{"title":"S\/M","offer_id":45323812241730,"sku":"NS19497","price":145.0,"currency_code":"AED","in_stock":true},{"title":"M\/L","offer_id":45323812274498,"sku":"NS19498","price":145.0,"currency_code":"AED","in_stock":true},{"title":"XL","offer_id":45323812307266,"sku":"NS19499","price":145.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2291\/2223\/products\/the-chill-shorts-perfect-navy-dubai-outfit-dress-curve-modest-brunch-14426324303983.jpg?v=1677508094"},{"product_id":"the-mini-anywhere-dress-royal-blue-1","title":"The V Mini Anywhere Dress - Royal Blue","description":"\u003cp\u003eOur best selling Anywhere dress in Royal Blue... now available in a Mini style!\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe Anywhere dress is all about comfortable, practical, feel good fashion.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIt is perfectly hand tailored for you with deep pockets. The Mini Anywhere Dress is a shaped fit - curved in at the waist and falling mid thigh for a cute look. \u003cbr\u003eMade from an incredibly light fabric. Perfect for ladies on the go and women looking for a comfortable yet super stylish every day piece that really flatters your shape.\u003cbr\u003eIt fits on the shoulders and the chest then curves down to fall mid thigh\/ above the knee. \u003cbr\u003e(If you prefer a more classic\/ loose shift dress shape, then look at our original The Anywhere Dress).\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePerfect to wear every day - for work with a belt, the school run, out for dinner and drinks, or dress up with wedges for weekend brunch. Anywhere! \u003cbr\u003eIt will make you feel effortlessly gorgeous.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\n\u003cstrong\u003eThis photo shows:\u003c\/strong\u003e\u003cspan\u003e  V neck.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cstrong\u003eModel:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eOur model Anna is 5ft 5” (165cm) and a UK size 8 wearing size S.\u003cbr\u003e\u003cstrong\u003eFabric:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eCrepe (viscose cotton mix) – A stiffer fabric with great flow, good for flattering body shapes more.\u003cbr\u003e\u003cem\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/em\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003e\u003cbr\u003eSize Guide:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eXXS (UK 6-8), XS (UK 8-10), S (UK 10-12), M (UK 12-14), L (UK 14-16), XL (UK 16-18), XXL (UK 18-20), XXXL (UK 20-22)\u003cbr\u003e\u003c\/em\u003e\u003cem\u003eTrue to size, and a shaped fit. 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It loops around your body and can be tied at the back or the side to give a beautiful shape.\u003c\/p\u003e\n\u003cp\u003eHand tailored with flowing fabric with amazing movement making it one of our absolute best sellers. Cut with a beautiful soft pleating detail on the back to give a flattering shape, it floats around in a stunning way.\u003c\/p\u003e\n\u003cp\u003eIt’s the perfect dress to wear every day with trainers\/ be casual with sandals... or to create a totally new look dressed up with heels!\u003c\/p\u003e\n\u003cp\u003eAvailable in different sleeve options, lengths \u0026amp; various prints and colours - collect them all.\u003c\/p\u003e\n\u003cstrong\u003eThis photo shows:\u003c\/strong\u003e Long length, mid sleeve, with lining.\u003cbr\u003e\n\u003cp\u003e\u003cstrong\u003eModel:\u003c\/strong\u003e Anna is 5ft 5” (165cm) and a UK size 8 wearing size XS\/S.\u003cbr\u003e\u003cstrong\u003eFabric:\u003c\/strong\u003e Cotton rayon – Feels light like soft cotton.\u003cbr\u003e\u003cem\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cdiv\u003e\n\u003cem\u003e\u003cstrong\u003e\u003cbr\u003eSize Guide:\u003c\/strong\u003e XXS (UK 6-8), XS (UK 8-10), S (UK 10-12), M (UK 12-14), L (UK 14-16), XL (UK 16-18), XXL (UK 18-20), XXXL (UK 20-22)\u003c\/em\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cem\u003e\u003c\/em\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cem\u003eIf in doubt, size up as it's easy to wrap tighter.\u003cbr\u003e\u003cstrong\u003eFit Guide:\u003c\/strong\u003e The Flirty Wrap Dress is a more structured fit with darts from the waist up to the chest giving a more curvy shape and a little more cleavage showing.\u003cbr\u003e The Wrap Dress is our classic wrap dress fit with no darts\/ shaping, just a classic wrap around style for a super flattering and comfy fit. The more popular choice.\u003cbr\u003eMaternity fit also available on our Maternity collection page. \u003cbr\u003e\u003cstrong\u003eOther options available:\u003c\/strong\u003e As always, our styles can be made in any length, with any style sleeve, in any of our prints and colours. We can also bespoke make to add a few inches on chest\/ hips\/ length for you if you’re taller\/ shorter, less curvy\/ more curvy. Whatever you need.\u003c\/em\u003e\u003c\/div\u003e","brand":"NEON STAR","offers":[{"title":"XXS","offer_id":45317651595586,"sku":"NS18734","price":395.0,"currency_code":"AED","in_stock":true},{"title":"XS","offer_id":45317651628354,"sku":"NS18735","price":395.0,"currency_code":"AED","in_stock":true},{"title":"S","offer_id":45317651661122,"sku":"NS18736","price":395.0,"currency_code":"AED","in_stock":true},{"title":"M","offer_id":45317651693890,"sku":"NS18737","price":395.0,"currency_code":"AED","in_stock":true},{"title":"L","offer_id":45317651726658,"sku":"NS18738","price":395.0,"currency_code":"AED","in_stock":true},{"title":"XL","offer_id":45317651759426,"sku":"NS18739","price":395.0,"currency_code":"AED","in_stock":true},{"title":"2XL","offer_id":45317651792194,"sku":"NS18740","price":395.0,"currency_code":"AED","in_stock":true},{"title":"3XL","offer_id":45317651824962,"sku":"NS18741","price":395.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2291\/2223\/products\/dress-the-maxi-wrap-dress-fairground-fun-dubai-outfit-dress-curve-modest-brunch-14437534990447.jpg?v=1677617726"},{"product_id":"the-little-kaftan-nude-pink-flamingo","title":"The Little Kaftan - Flamingo Falls w\/ White Pom Poms","description":"\u003cp\u003e Beautiful beach Kaftan in Flamingo Falls stitched at the sides for easy fit for girls.\u003c\/p\u003e\n\u003cp\u003eLight, breathable fabric - perfect for hot summer beach days or your daughter's holiday\/ staycation wardrobe. 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